Sports and tobacco advertising have gone hand in hand for generations. It is very common when we talk of baseball, but quite rare when we consider late 19th, early 20th century football. Besides the 1894 Mayo Cut Plug card set, very little else in this realm is known to exist. The pictured 1903 Mogul Cigarette "insert" is a significant rarity; we have not seen nor are we aware of another example. This is a 21 panel insert that has 18 panels devoted to Princeton Tigers players and personnel. Princeton was 11-0 in 1903 and was retroactively awarded the National Championship. The insert when unfolded measures an astounding 43" in length, each panel measuring 2" x 3 1/2". Of the 16 players pictured, 6 received All-American honors, including Henry, Davis, Short, Kafer, Miller and Captain John DeWitt. Former star player, head coach "Doc" Hillerbrand is also pictured on one of the panels. S.Anargyros was an importer of Egyptian cigarettes and produced the well-known brands Murad, Helmarand and Mogul, amongst others.
